Challenge: a brand identity and website that convey ‘optimism’, ‘connection’, ‘family’, and ‘making music together’ for a very diverse target customer base.
Client: Chickadee Music, a fledgling Montreal-based business offering family music classes.
Target Audience:
- Montreal
- parents & grandparents (21 yrs – 75 yrs)
- community groups
- multi-cultural
Assets created:
- logo
- vector illustration with a hand-painted look
- brand identity
- web design & development
Visit site: chickadee music.ca